To strengthen the competitiveness of the Hong Kong International Airport (HKIA) in order to become the biggest aviation hub in the region, facilitating passengers traveling between mainland China and the world via Hong Kong more conveniently, and exempting tedious immigration procedures, Chu Kong Shipping Enterprises (Holdings) Co., Ltd. invests and participates in the Joint Venture of "Hong Kong International Airport Ferry Terminal Services Ltd." to launch the brand-new air/sea transit services at the Hong Kong International Airport SkyPier from September 29, 2003. At SkyPier, passengers are now free from the hassles of going through immigration procedures at the airport while their baggages are delivered straight to the destination. Great savings on travel time from the previous 4 hours down to the current 2.5 hours is another solid reason for business passengers to take the air/sea transit services as a smart alternative.